WhatsApp Business API

WhatsApp Business Verification

Meta business verification is the bottleneck most businesses hit first. Here's exactly what it requires, why applications get rejected, and how long it actually takes.

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What Verification Requires

Meta verifies that a real, legally registered business is behind the WhatsApp number before granting full API access. You'll need:

  • A registered business (company registration certificate, GST certificate, or equivalent proof of legal existence)
  • A website or public online presence that matches your business name
  • A business email address on your own domain (not a free Gmail/Yahoo address)
  • A phone number not currently active on WhatsApp or WhatsApp Business app

Why Applications Get Rejected

Most rejections come down to a handful of avoidable mismatches between your documents, your website, and what you entered in Meta Business Manager.

Business name mismatch
Your Meta Business Manager name doesn't match your legal registration or website exactly. Even small differences (Pvt Ltd vs Private Limited) can trigger a review.
No verifiable online presence
Meta checks that your business is findable and legitimate online. A bare-bones or under-construction website is a common rejection cause.
Phone number already in use
The number must be free of any active WhatsApp or WhatsApp Business consumer app registration before it can be used for the API.
Category mismatch
The business category selected in Meta Business Manager doesn't match what your website or documents describe.

How Long It Takes

A clean application with matching documents is typically reviewed within a few business days. Applications that get kicked back for mismatches can take several weeks to resolve — each resubmission re-enters Meta's review queue. Getting the documents right the first time is the single biggest factor in how fast this goes.

What We Charge

Verification assistance is included in our setup fee — we review your documents before submission, correct mismatches proactively, and handle resubmission if Meta requests changes, at no extra charge.

Get your documents reviewed before you apply

Send us your business registration and website details. We'll flag mismatches before Meta does.

Frequently Asked Questions

Ready to start your application?

Tell us about your business and we'll walk you through what verification needs before you submit anything to Meta.

See pricing